How Hologram technology is changing events?
There is no denying that the world has seen tremendous technological advancement in recent years, and the coronavirus crisis has only hastened that progress.Read more
The Metaverse The New Event Reality
Do you know how, Metaverse, also known as virtual reality, has had an impact on the event industry? According to a LinkedIn article by Enrico Gallorini, the initial forced digital shift in the eventRead more
23 January 2023 • Geen categorie, Marketing, Project management
B2B marketing has changed, are you changing...
It’s tough out there – and getting tougher. If B2B marketing budgets aren’t being cut to the bone they’re certainly being fiercely interrogated, with clients intent on wringing every lastRead more
19 January 2023 • Geen categorie
MWC Barcelona – How can we help...
MWC Barcelona – How can we help you? All the big names in the communication industry will be attending the Mobile World Congress in Barcelona from February 27th to March 2nd. We’ll beRead more
5 December 2022 • Geen categorie, Reviews, Marketing
A Sales Kickoff so Graceful it Looks...
A Sales Kickoff so Graceful it Looks Effortless You may have come across a gem of an old Italian word – Sprezzatura. It translates into English as ‘The art of performing a difficult task soRead more
Listening to the Marketing Chiefs
For over a year now, many event planners found themselves in a position where they were inviting their target groups to join online events. It is predictable that our computer screens – andRead more
24 June 2021 • Marketing
Hybrid Learning Theatre wins award
Teaching business economics is one thing; being an innovator in this domain is another. This week the Business Economics Department at the University of Amsterdam was awarded a European price for theRead more
Need a few extra hands to...
A business event is basically like any other project. It starts with a simple idea and can get rather complicated when you want to see it fully realised. That is where event managers (or eventRead more
“A day never to repeat”
To be honest, the real sentence that Willem Alexander used closing off his birthday celebration at the High-Tech Campus in Eindhoven was: “This was an unforgettable day, but also a day never toRead more
4 March 2021 • Marketing
Make ‘m join your conference…online!
For your online event to be a real experience, you need more than just one main-stage performance. You want your visitors to have possibilities to network, to ask questions, to join breakouts, toRead more